Awareness Campaign

Everyday Kindness #randomactsofkindness

⌃ Awareness account and promotion on Instagram
⌄ Motivation-Package: Sticker, postcards and calender

Everyday Kindness

Due to the outbreak of the pandemic and the lockdown measurements, people had to isolate themselves and try to have as little contact with strangers as possible. We almost tried to avoid every contact with others, and everyday kindness to strangers became a rarity. This project encourages people to random acts of kindness and shall work as a reminder to spread positive energy and happiness within our society.

⌃ Animation for the campaign which can be seperated into smaller parts for social media